Crossminds assisted Krijn Verwijs in establishing a significant partnership with Van de Water Seafood from Yerseke.

This strategic collaboration highlights the commitment of both companies to providing consumers with reliable seafood products and has resulted in the creation of a joint venture named Yerseke Fresh Fish Company.
Joint Venture
Both Krijn Verwijs and Van de Water Seafood share the ambition to grow together. In the coming months, the partners will focus on further developing their range of high-quality fresh fish products, including cod, haddock, skrei, redfish, and pollock. These products will be distributed through their extensive network.
Krijn Verwijs
The Verwijs family has a deep connection to the sea. Great-grandfather and founder Pieter Verwijs began oyster farming in 1880. Today, the family continues this maritime tradition with a strong emphasis on sustainability and quality.
“With a strong network and growing demand for responsible seafood products, we are ready to further expand our range,” says Caroline Verwijs, director of Krijn Verwijs Yerseke.
Krijn Verwijs firmly believes that marine proteins will play a crucial role in the future of food. Therefore, this initiative is a milestone in their ongoing commitment to producing nutritious and healthy products for human consumption. “We do all this without losing sight of our family values, such as transparency and responsibility for the source,” Caroline adds.
Van de Water Seafood
Van de Water Seafood specializes in the processing of fresh fish from Iceland, Norway, and the North Sea.
Crossminds
The Crossminds team consisted of Pieter Poortvliet, Carolien van der Helm, and Tim Crucq. Crossminds has extensive experience in transaction guidance within the fishing, shellfish, and seafood sectors.
Want to know more?
For more information about this transaction or Crossminds’ services, please contact Pieter.
